Bruce Goldberg, MBA
Founder & CEO
In 1985, Bruce founded Specialized Office Systems on a foundation of outstanding customer service, quality products and seamless logistics. His three favorite things to do are: 1. Spending time with his family 2. Hiking the Grand Canyon (He’s hiked it 24 consecutive years and 29 times) 3. Helping his clients’ business thrive As the Founder/CEO of Specialized Office Systems, Bruce understands the challenges of businesses, so we have been able to build a team that can assist our clients in all areas of their marketing. If you would like to improve your client retention, client acquisition, trade show marketing, employee retention, or brand consistency, please contact Bruce.
Nathan Goldberg, MBA
Nathan Goldberg, a second-generation owner and President of Specialized, is a graduate of The University of Arizona with an MBA from Arizona State University. He is responsible for the daily operations of Specialized as well as the vision, mission and direction of the organization. Nathan applies his marketing knowledge, technology background and his experience running Specialized to his customer’s organizations. Nathan loves consulting with other business owners to leverage people, technology and products to build more efficient and effective organizations. In his free time, he enjoys spending time with his wife and 3 children, attending sporting events and driving around pretty much any type of car, though the faster the better.
Vice President of Sales
Bob Enright is a recognized Sales & Marketing Leader with over 20 years of experience building company profitability and developing successful teams. Bob’s experience working with Fortune 500 companies lends itself to helping his clients identify and capitalize on key strategic opportunities, evolving in the marketplace. Being professionally trained in the latest sales/marketing techniques, Bob is uniquely positioned to create and deliver custom business solutions to his clients that include measurable results, so they’re able to calculate their ROMI. In his free time, Bob and his wife of 20+ years, are active in many charities and they love to travel. Their diverse adventures takes them from camping in travel trailers, to luxurious Turtle Island, Fiji. (his wife’s favorite) Bula Bula
Brad has been a member of the Specialized team since 1987 and in a leadership role for over 20 years. Brad has helped cultivate the talent, resources and behind-the-scenes procedures that have made us a market leader. Through his leadership, clients know they will work with passionate team members who share our clients' best interests and need for results. Brad also manages accounts for prestigious clients with global brand recognition including Taco Bell and Pizza Hut, Vibrant Care, Sante and others. Brad has two grown children who live out of state. He became a first-time grandfather in 2018.
Debbie Cox started with Specialized as a customer service representative in 1985. She transitioned to a full-time salesperson in 2008 for an opportunity to be front-facing with clients. She loves developing innovative and impactful ways for her clients to brand their companies, and Debbie prides herself on providing the best customer service to her clients. Debbie’s favorite part of working at Specialized is the family environment; Specialized matches her value of family and spending time with them. When Debbie isn’t working, you can find her spending time with her angel granddaughters: Lily & Piper, shopping with her mom for clothes and houseware or drinking her very particular Starbucks order (Berry Refresher with extra ice and only 2 berries. Yes, 2 individual berries).
Don began his career in printing at the early age of 19 when he made the decision to join his family’s business. 32 years later after serving as company president, the company merged with Specialized Office Systems. He began working in apparel, office furniture and promotional products after the merge. Some of his clients have been with him for 40 years, and he is grateful for the long-lasting partnership. Don is very involved in his church: he’s been teaching Bible studies for years, participates on the worship team and men’s ministries. His 3 grown children and 6 grandchildren keep him busy, but he’ll tell you that he’s having the time of his life and God has truly blessed him.
With more than 40 years of experience working in 3 states and previously owning his own company, Bob Bennett is a veteran in the print industry. Bob joined Specialized as a salesperson in 2009 and brought with him expertise in marketing for the automotive, medical and nationwide self-storage fields. Bob is known by his clients for the personal attention he provides and his witty personality. When Bob isn’t serving his clients, he can be found in his home kitchen whipping up world-class meals from his published cookbook. His favorite meal to create is Beef Stroganoff with filets & a cognac sour cream mushroom sauce served over fresh saffron pasta—Yum!
Mark Windell comes to Specialized as a globally-experienced marketing professional with an in-depth understanding of local business, and he takes pride in helping these companies surpass their marketing objectives and achieve the next level of profitability. Mark’s three decades of industry experience and continued work with global brands—such as Mobil Oil, Mondi Paper, Maruberi Corporation of Japan and Dimension Data—illustrates the commitment he feels to his clients. When Mark isn’t working, you’ll find him feeding his passions on the motorcycle racetrack, volunteering as a rugby coach or spending time with his wife, Trisha. He is an Air Force Veteran and 1st Dan Black Belt Shotokan Karate. Mark looks forward to further developing new business partnerships at Specialized Office Systems.
Joe Valdez joins Specialized Office Systems after working for 4 years in custom packaging and printing. He is most excited about the opportunity to flex his creative muscle and continue to provide measurable marketing results to his clients. Joe is passionate about providing a white glove service to his customers, and he enjoys finding custom solutions when the perfect product is not already available on the market. Outside of work, you’ll find Joe on one of the many beautiful golf courses that Arizona has to offer. He is a huge sports fan with an affinity for football, soccer and tennis. Whenever he can, Joe loves taking weekend trips home to California to see his family—especially his nieces and nephew.